About

Label Prerna Mehra is more than a brand,

It was a vision that I moulded into existence at the age of 17.

We wanted to create pieces that speak of love, freedom and power. In the mystery of black and the simplicity of white, in the fluidity of chiffon and the rigidity of silk, in the heritage of saree’s and the boldness of denim, we found Label Prerna Mehra.

Our ideology has always been to take the traditional Indian silhouettes and recreate them for the modern millennial woman and that’s what gave birth to our iconic ruffle saree - you can dance in it (Yes, we have testimonials) and you can drape it by yourself even if you’ve never worn a saree before!

We wanted to create versatile pieces that work well even as separates and that’s what gave birth to our numerous gowns and jumpsuits that can be detached and worn as separate pieces altogether.

Label Prerna Mehra is more than a brand,

It’s a family. Come join us.